The creative team at ITV invited us at cookie studio to collaborate on an exciting TV promo for their upcoming live coverage of the Roland-Garros French Open.
ITV came to us to create something different to the previous years, as they always used live-action only to promote the event. With that in mind, we went on to create a mix of 2D cut-outs in a 3D environment, mixed with ITV’s beautiful live-action shots.
Client ITV
Creative Director Alex Mathieson
Creative Anthony Dziworshie
Producer Christine De Palma
Marketing Manager Nicolas Jayr
Head of Marketing Ed Ross
Brand Creative Tony Pipes
Creative Director Alex Mathieson
Creative Anthony Dziworshie
Producer Christine De Palma
Marketing Manager Nicolas Jayr
Head of Marketing Ed Ross
Brand Creative Tony Pipes
Direction & Production COOKIE STUDIO
Creative Director Thiago Maia
Producer Thierry Levy
Art Direction Simon Graham
3D Animation Alexis Rabeuf, Marcos Savignano & Simon Graham
2D Animation Aleis Rabeuf & Simon Graham
Roto Alexis Rabeuf, Max Konischev, Vladimir Kolosov
Producer Thierry Levy
Art Direction Simon Graham
3D Animation Alexis Rabeuf, Marcos Savignano & Simon Graham
2D Animation Aleis Rabeuf & Simon Graham
Roto Alexis Rabeuf, Max Konischev, Vladimir Kolosov