The creative team at ITV invited us at cookie studio to collaborate on an exciting TV promo for their upcoming live coverage of the Roland-Garros French Open.
ITV came to us to create something different to the previous years, as they always used live-action only to promote the event. With that in mind, we went on to create a mix of 2D cut-outs in a 3D environment, mixed with ITV’s beautiful live-action shots.
Client ITV
Creative Director Alex Mathieson
Creative Anthony Dziworshie
Producer Christine De Palma
Marketing Manager Nicolas Jayr
Head of Marketing Ed Ross
Brand Creative Tony Pipes
Direction & Production COOKIE STUDIO
Creative Director Thiago Maia
Producer Thierry Levy
Art Direction Simon Graham
3D Animation Alexis Rabeuf, Marcos Savignano & Simon Graham 
2D Animation Aleis Rabeuf & Simon Graham
Roto Alexis Rabeuf, Max Konischev, Vladimir Kolosov
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